If you want extra faithful clients and improved visitors, you don’t actually need to come up with a big splashy ad. How about gradually making your brand go worldwide in your business area?
Commercials and electronic ads are short lived (and annoying). But when clients take a little present home, which 83 percent of clients really like to get, your brand becomes an important part of their schedule. What’s more, an amazing 75 percent of clients can tell you about a promotional souvenir they were given. They could also remember who gave it to them and what the concept was all about. Between visits, there’s almost no simpler way to keep the connection alive! Here are a few free ideas:
Pens:
A full 93 percent of clients consider promotional pens as useful. That would mean you are providing them something they want to keep available. And if it happens to be a high-quality pen with a bright metal casing, they’ll always want to be with this gift.
Notebooks:
It seems like digital displays have taken over, which gives individuals the wrong idea we have completely transformed into electronic animals. This notion is very wrong. Even students still have to use paper to write. That’s because writing on paper is centering, research has shown that it’s a more effective study tool and it has brain-boosting benefits to boot. With your brand logo on the cover, think about the powerful impression that makes.
Key rings:
Choose a regular device that multitasks, such as a small flash light with a key fob connected. When your client uses the light to do as little as find their car lock in the dark, you’ve basically assisted them. Not only that, but a classic Baylor University research discovered that individuals who were gifted with a valueable device as a promotional gift felt more goodwill toward the company over those who received a letter.
Mugs:
over 53 percent of individuals use logoed mugs every day. With your concept printed on a decorative, colorful mug, what you’ll have is a walking billboard that will be seen by many persons at the office.
USB drives:
To your clients, a logoed USB drive can become highly efficient problem solver throughout your customer’s day. They can help arrange data files and other data, and make computer systems run better, all while maintaining information secure in a sturdy case.
Phone wallets:
Here’s a useful gizmo for younger, tech-savvy clients who have begun the conversion to the mobile wallet. They can glide their ID in the pouch and keep their large wallet at home. When you for-see your customers’ needs with a sensible remedy, they’ll keep in mind your product as forward-thinking and innovative.
No, these are not a splashy way to get opinions. After all, there’s little opportunity of your pen going viral! But if you finished the transaction with something the client will be sure to like and want to use, it becomes another beneficial experience that can pay off later. Display your innovative side, and make it a practice to hand out some well-chosen promotional products.
F. Aldea is known as a freelance publisher and foodie whose work has been highlighted in personal blogs, websites, publications, and TV advertisements.